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Showing posts from June, 2019

Social Media: The Effects of Using These Online Platforms

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Today, many of us use social media on a daily basis, and many of us use multiple social media platforms during the day. But how do these various social media sites impact us emotional and otherwise? Social media sites of all kinds have social, emotional, political and cultural effects, but each site can vary in those effects. Sites such as Instagram can instill a desire to look a certain way or be perceived in a particular light because of the use of photographs (Joe, 2018). Since, most social media has shifted to focusing on images and video, more focus has been put on how things and people look. This can affect not only the way some perceives their self but also how they perceive other individuals or other groups of people. There of course can be positive impacts as well, such as the ability to connect with friends and family and meet people with similar interests as one's self (Joe, 2018). Below is a video explaining the 10 most popular social media platforms: Ea

Social Media: Is it Impeding Social Change?

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Social media has allowed for the world to connected on a larger scale than ever before. Many argue that social media has been the catalyst for social media in many parts of the world; however, some believe that social media is impeding social change for many groups of individuals. There are many disadvantaged groups in the world who do not have access to social media; thus, they are not able to advocate for causes that would bring awareness to their situation (Couldry et al,  2018).  Many of these disadvantages and lack of access to media have been the result of government sanction and cultural norms (Couldry et al, 2018). So, as a result of these things, many disadvantaged groups in other parts of the world are unable to bring awareness and social change to their countries or regions. Social media has provided more social change for the U.S., in some aspects, than it has in other parts of the world, but because of this it has hindered the understanding of other cultures and mad

How Media and Technology have Affected the Sales Enviornment

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Social media is a handy resource for communicators wanting to reach out to a large audience, and those in the field of sales are seeing the benefit of communicating on social media. Since the introduction of social media, salespeople have found their customers or potential customers would much rather communicate digitally as opposed to face-to-face (Marshall et al, 2012). Social media offers a level of convenience to consumers they didn't have prior to it. They don't have to drop everything they are doing to meet with sales reps or other business individuals. With social media being a go to for many customers, there are plenty of tips of salespeople to use to engage in the realm of social media: https://www.entrepreneur.com/article/297990 . Things such as choosing the proper social media site for communicating with your audience and engaging in meaningful conversations with one's audience (such as addressing questions and concerns) can build trust between sales individua